Mercedes-Benz To Drop B-Class Electric Drive
After the 2017 model year, Mercedes-Benz’s B-class Electric Drive will not be available as the company looks to shift focus its attention mainly on the EQ family.
The spokesman for Mercedes-Benz USA, Rob Moran confirmed the company’s plan for pulling the plug on the vehicle, adding that the production of the vehicle will be phased out in the 2017’s third quarter. He didn’t provide any further detail about replacement though.
Mercedes looks to convert its plant in Rastatt, Germany to ensure production of the company’s next generation compact vehicles from 2018. This is the plant that is currently being used as B-class Electric Drive assembly. Although Mercedes will not be stopping the production of diesel and gasoline powered models of the B-Class Hatchback.
The low sales number have been a driving factor in the decision as only 3,651 units of the B-class Electric Drive since the car made its debut in December 2013.
Mercedes Benz’s parent company Daimler AMG has revealed that it will be investing over $11 billion for bringing more than 10 new EVs in the market by the year 2022. Quite a few of them will be launched under the sub-brand EQ that was announced last year.
Daimler AMG hopes that EVs will account for around 25 percent of the total vehicular sales by 2025.
Due to the Mercedes’ focus on autonomous driving, electric drive systems, connectivity and sharing to improve the mobility in the future, they are working on a step by step electrification of their entire portfolio.