Kia Wins the Top Place on Vehicle Quality
The Korean automaker, Kia has for the second time claimed the top spot in the survey conducted regarding new vehicle quality.
Genesis- the luxury brand which is owned by Hyundai Motor Co. came second in the J.D. Power’s yearly initial quality survey. This is the first time in the 30 years of J.D. Power’s survey that two brands from Korea got the prime spots.
The rest three of the top five were Porsche, Ford, and Ram. In the bottom are the Fiat, Jaguar, Volvo, Mitsubishi, and Land Rover.
As a part of the survey, 80,000 owners with 2017 model cars were questioned about the problems they faced during the initial 90 days of buying the car. Most owners complained about the technological interface, with most common being clunky navigation, poor voice recognition systems, and problems pertaining to pairing smartphones to the cars.
On the first place, Kia owners had about 72 problems/100 vehicles. It’s been two years now when a mass market car company won over a luxury brand. Before the disrupt, Lexus or Porsche had held the prestigious spot for 15 years.
One of the reasons behind Kia doing good in these survey is because of the company using time-tested technology from sister brand, Hyundai. The slip in rankings usually happens when there are multiple vehicles from the same brand or new technologies are unveiled.
The overall industry average stood at 97 problems/100 cars.