Abarth to Launch in UAE in November
Abarth, the performance-oriented brand from the Fiat Chrysler Automobiles Group, will be present in the UAE around November and will be formally introduced to the UAE market at 2017 Dubai motor show.
Well known among the enthusiasts, the brand was found in 1949 by Carlo Abarth for competing in racing sphere mostly.
The brand was later on acquired by Fiat to be used as the company’s factory performance arm, which specializes in hatchbacks. Apart from the Fiat 500 Supermini based Abarth, the company made their version of the Fiat’s 124 Roadster drop-top.
In the 2013 Dubai Motor Show, two cars had been shown off to the market and to mark the presence. However, it is only now that the company has agreed to enter the GCC region’s market.
Although there has been no confirmation about which models will make their way to the Dubai Motor Show or the Middle Eastern market, it is possible that further information will be shared by the time Dubai Motor Show starts on November 14.